FAQ
Questions, answered.
Everything you might want to know before running your expertise business on Verra.
What is Verra?
Verra is the essential business operating system for independent professionals who sell expertise. It brings contacts, marketing, deals, proposals, tasks, money, embedded insights, and Verra AI into one connected workspace.
Who is Verra built for?
Expertise business operators — consultants, coaches, advisors, freelancers, strategists, fractional professionals, trainers, and professional service providers who run client-based businesses built around knowledge, skill, advice, strategy, or specialized services.
What is included in the plan?
Every feature: dashboard, contacts, marketing (email campaigns, audience groups and segments, and LinkedIn publishing), deals, proposals, tasks, money (invoicing, income, and expenses), recurring invoices, embedded business insights, guided onboarding, and Verra AI assistance. Reasonable AI usage limits apply.
What is Verra AI?
Verra AI is the intelligence layer built into Verra — AI that understands the business behind your expertise. It summarizes client relationships, flags deals that need attention, helps draft proposals, suggests follow-up tasks, explains your financial performance in your Business Brief, and answers questions through Ask Verra.
Does Verra AI act on my behalf?
No. Verra AI only summarizes, suggests and drafts. It never sends client communication, deletes records, marks invoices paid, accepts proposals or changes deal status — you confirm every action.
Can Verra AI see other users' data?
No. Verra AI only uses information from your own authenticated Verra workspace.
What does the Marketing module include?
Marketing includes an Overview of your marketable audience, Email (campaigns, newsletters, direct emails, templates and audience groups and segments), and LinkedIn (connected account, post composer, publishing calendar and AI assistance). It runs on the contacts already in Verra — there is no second marketing database.
How do email campaigns send?
Campaigns send from Verra's verified sending domain. You can send now, send a test to yourself, or schedule a send, and each recipient gets a delivery status. Opens, clicks, bounces and complaints are recorded against the contact.
How are unsubscribes handled?
Every marketing email includes a working unsubscribe link. When someone unsubscribes, the contact is updated immediately and excluded from future campaigns. Suppressed, bounced and complained addresses are excluded automatically and cannot be overridden.
What are audience groups and segments?
Groups are collections of contacts you manage manually. Segments are rule-based audiences built from contact status, source, tags, groups, consent, last activity, deal stage and proposal status — they recalculate automatically and never duplicate a contact.
Can I post to LinkedIn from Verra?
Yes. Connect your LinkedIn account, then draft posts with text and images, publish immediately, or schedule them. A calendar with month, week and list views shows drafts, scheduled, published and failed posts in your own timezone.
Does Verra post to LinkedIn automatically?
Only what you schedule. Verra AI can draft, refine, or repurpose a post, but nothing publishes until you approve and schedule or publish it yourself.
Is there a free trial?
Yes. Verra is free for 30 days with no credit card required.
Can I send proposals and invoices?
Yes. Create, send, and track proposals and invoices so revenue does not fall through the cracks. Invoices, income, and expenses are managed together inside Money.
How do clients accept a proposal?
Share a proposal link and your client can review the offer, accept it, and sign — with the deal and invoice updating on your side automatically.
Does Verra replace my calendar?
No. Verra connects your existing scheduling tools so client conversations stay tied to your business workflow.
Is Verra accounting software?
No. Verra tracks income and expenses for visibility, but it isn't a replacement for full accounting software.
Can I cancel anytime?
Yes. There are no contracts. Cancel from your account at any time.
Is Verra suitable for teams?
Verra is optimized for solo expertise business operators today. Team support is on the roadmap.